Author name: Ram

Close your eyes and try to imagine your surroundings. Use your ears to hear the person talking across the coffee shop from you. Run your hands over the table in front of you. Can you smell the aroma of the coffee brewing behind the counter? The longer you sit with your eyes closed, the stronger […]

If you’ve ever been lost then you know a clear sign is probably the most beautiful sight in the world, even if the sign clashes with its surroundings. But as a designer, you undoubtedly understand the power signage possesses. Well designed signage has the power to alter a mood, create ambiance and to serve functions beyond simple